A UK first for The Scottish Salmon Company as it signs up to consumer quality assurance scheme
The Scottish Salmon Company has become the first salmon producer in the UK to secure full GGN licensing, an international consumer labelling scheme which guarantees the quality of production and origin of fish and seafood.
GGN labels enable consumers to identify products made from fish and seafood raised in GLOBALG.A.P. certified farms. GLOBALG.A.P. is one of the world’s leading farm assurance systems with strict criteria covering legal compliance, food safety, animal welfare, environmental practices and health & safety.
The Internet portal GGN.ORG, is a platform for dialogue to enable direct communication and transparency between farmers and consumers.
Each label carries a 13-digit GGN identification number which consumers can enter online at www.ggn.org to find out about the farm and which fish or seafood was bred in, providing full traceability and transparency. Information on the farms and their good practices are detailed on the site.
The Scottish Salmon Company is the leading Scottish-based producer of fresh salmon, with sites on the West Coast and Hebrides. Its farms and processing facilities have been GLOBALG.A.P. certified since 2008.
Craig Anderson, Managing Director of The Scottish Salmon Company, said: “Provenance and traceability are of increasing importance to consumers and are paramount to our business. Securing the right to use GGN labelling on our salmon provides even further reassurance of the premium quality of our Scottish salmon to our customers and consumers”.
“By managing every stage of the production process, from broodstock through freshwater and marine farming to harvesting and packaging, as well as sales and marketing, we can ensure complete supply chain integrity, premium quality and full traceability.”
“By introducing the GGN label and portal, we want to make it easier for consumers to find products from certified aquaculture, simply by searching for ‘Aquaculture with GGN’.” said GLOBALG.A.P. CEO Dr Kristian Moeller.